Startups have taken the Indian economy by a storm, especially after the ‘Startup India’ campaign by Prime Minister Narendra Modi. These startups are not just avenues to buy and sell goods and services, but a path to development and lifestyle change; be it getting service quality reviews of any restaurant or cafe on Zomato, and being free from the exploitation of local autowalas and cab drivers by opting for services of Ola or Jugnoo at affordable cost.Start-ups have also resulted in the empowerment of women in India by the subsequent development and enforcement of financial availability schemes. The Startup India scheme itself provides loans to women at a lower rate. Besides, there are other monetary incentives schemes which have helped women from all over India in entering the start-up race, such as Annapurna Scheme, Street Shakti Package, Bharatiya Mahila Bank, Dena Shakti Scheme, etc. Hillary Clinton once said, “Women are the largest untapped reservoir of talent in the world,” which is exactly the outcome of these schemes. There has been a whopping 60% increase with respect to women finding opportunities to start ventures.
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